IBS

Find the foods that trigger your symptoms

Your triggers are personal to you. Bite Insight scans every product and shows you exactly what is in it, so you can start making the connection.

Bite Insight app showing personalised food insights for a person with IBS

Understanding your IBS triggers
should not be this hard

Food labels list ingredients, not how they affect your gut. Knowing which processed foods contain hidden FODMAP triggers takes specialist knowledge most people simply do not have.

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Of UK adults are affected by IBS

IBS is one of the most common conditions seen by GPs in the UK. It affects people of all ages but is twice as common in women and often goes unmanaged for years.

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Of IBS sufferers say food triggers symptoms

The vast majority of people with IBS identify specific foods as a trigger. But working out exactly which foods and why is a slow and frustrating process without the right tools.

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Potential FODMAP trigger foods identified

FODMAP triggers hide in hundreds of everyday products under names like fructooligosaccharides, inulin, sorbitol, and high fructose corn syrup. Spotting them without help is nearly impossible.

Built around your condition

Bite Insight does not give everyone the same results. Set your IBS profile once and every scan is filtered through your specific needs.

Digestion Impact Very High

Digestion impact indicator

Every scan shows a digestion impact rating based on the product's FODMAP profile. Know at a glance whether a product is likely to be kind or unkind to your gut before it goes in the basket.

Limit
FODMAP Level
High High
Fibre
8g/100g Moderate

Personalised IBS warnings

Tell Bite Insight you have IBS and it flags ingredients that are common triggers for people with your condition. High FODMAP foods, artificial sweeteners, and known gut irritants. Every scan, automatically.

Flag feature preview, decorative

Flag your personal trigger foods

plus

Build your personal trigger list. Once something is on your avoid list, Bite Insight flags it automatically every time it appears in a scanned product. No more accidental exposures.

Feature spotlight

See the digestion impact before you buy

The digestion impact indicator is built for people managing IBS. It looks at the FODMAP profile of every product you scan and gives you an easy to read signal about how it might affect your gut.

Easy on digestion Low FODMAP and unlikely to trigger gut symptoms
Be mindful of portions Some FODMAP content, keep an eye on how much you have
Possible trigger High FODMAP content, likely to cause symptoms in sensitive people
Common IBS trigger A significant trigger food for most people with IBS
Digestion impact indicator showing easy on digestion level

From scan to confidence in seconds

No more spending hours trying to decode ingredients lists.

Scanning a food product barcode with a smartphone

Scan the label

Point your camera at any food barcode or label. In the supermarket, at home, or eating out.

Bite Insight app showing personalised IBS nutrition breakdown

Get your insights

Bite Insight checks the product against your IBS profile and surfaces what matters. Digestion impact, FODMAP flags, and any ingredients from your personal trigger list.

Making a confident, informed food choice

Shop with confidence

Make food decisions that are right for you, not based on trial and error or guesswork.

Real experience

“I spent two years trying to work out what was causing my flare-ups. Bite Insight made it so much easier to see what was in products without spending ten minutes on every label. I have finally started making real progress with understanding my triggers.”
Sarah
Sarah Managing IBS for 4 years

Start free. Upgrade when you’re ready.

The core tools for managing IBS are completely free. Digestion impact ratings, personalised warnings, and full ingredient breakdowns on every scan.

Select a version

Everything you need to start making better food choices with IBS.

Bite Insight includes

Digestion impact indicator Easy, Be Mindful, Possible Trigger, Common Trigger

Personalised IBS warnings based on your condition profile

Full ingredient breakdown on every scan

175,000+ UK food and drink products including popular restaurants

Free

No subscription or payment details required.

Create your free account

Extra tools for people who want deeper control over what goes in their basket.

Bite Insight+ includes

Flag specific trigger foods to always avoid
Family profiles so you can scan for others too
Global barcode scanning
Access to over 4.2 million products worldwide
Recipe ideas based on your preferences
Plus everything in the Free version
£3.99/ month

Subscription renews automatically. Cancel anytime.

Upgrade to Bite Insight+

Common questions

About using Bite Insight with IBS.

Yes. You set IBS as part of your health profile during onboarding, or update it any time in settings. Every scan then checks the product against your condition and flags ingredients that are common IBS triggers, including high FODMAP foods, artificial sweeteners, and known gut irritants, so you can make a more informed decision in the moment.

The digestion impact indicator assesses each product's FODMAP profile and the presence of known gut irritants. It gives you a simple rating of Easy on Digestion, Be Mindful, Possible Trigger, or Common IBS Trigger so you can make a quick, confident decision without needing to analyse the ingredients yourself.

Bite Insight shows you the full ingredient and nutrition breakdown of every product you scan, making it easier to spot patterns in what you are eating. With Bite Insight+, you can also build a personal trigger list. Any ingredient you add is automatically flagged whenever it appears in a scanned product.

Yes. As part of the IBS profile, Bite Insight flags high FODMAP ingredients including fructose, lactose, fructans, galactans, and polyols. These often appear in processed foods under unfamiliar names like sorbitol, inulin, fructooligosaccharides, and high fructose corn syrup, which Bite Insight catches automatically.

No. Bite Insight provides educational food insights to help you make more informed choices at the point of purchase. It is not a substitute for advice from your GP, gastroenterologist, or dietitian. If you are following a low FODMAP elimination diet under medical supervision, use Bite Insight to support that process rather than replace it.